BlizzCon then and now

If you were one of the lucky few who happened to attend both this BlizzCon and the one in 2005, you would have noticed, as I did, the subtle changes that separated the two. Some of the changes were physical and others were harder to catch. In 2005 when we arrived at the arena, the sense of excitement was not only palpable, it was visible. For the first time since it's release, WoW fans were able to stand IRL and expound upon their favorite aspects of the game. I know personally, as someone who was at the time fairly new to the game, it was an amazing sight to see so many people who loved the game as I did. When I stood in line to get my tickets this year, however, it felt as if I were surrounded by a different crowd of gamers, a quieter one.
Other differences were evident immediately. The last BlizzCon many more people were out in force in their costumes. Cosplay ran rampant, and you could hardly take a step without running into a succubus. The second BlizzCon we saw much less of this creativity on the show floor, and it was during the costume contest that the tailoring skills of the Blizzard fan base really shone through. I also noticed a lack of an art booth at this year's convention; at the first BlizzCon I loved being able to see concept work from the game as well as original fan art. They did have an art auction with the proceeds going to Child's Play last weekend, however, so I did get at least a small glimpse at some original artwork.
A huge difference between 2005 and 2007 was the reaction to the Starcraft offerings on the show floor. At the first BlizzCon the Starcraft Ghost panels were all but vacant, and all the energy in the convention center seemed wholly surrounding the release of The Burning Crusade. This time around, however, the energy of the attendees seemed split fairly evenly, with the SC 2 fans just as excited as those there to learn about the new expansion. If anything, it seemed that the split in energies divided the competitive gaming from the exploration of new content on the floor.
I can't say which con I liked best, mainly because I came this this year's convention with a completely different perspective. I've been playing WoW for 2 years now, I understand just about everything discussed at the panels, and I was able to look at BlizzCon from a blogger's perspective. The first time I went as a bright-eyed gamer new to the World that is Warcraft, and admit I did an embarrassing amount of squeaking when they made announcements? I think it might like 2005 and 2007 equally for very different reasons, by the simple virtue was I very different as I attended each of them. It only remains what the next BlizzCon will be like. Will we see one in 2009, with a release of a new Diablo title and another WoW expansion? Only time will tell.
Filed under: Analysis / Opinion, BlizzCon






Reader Comments (Page 1 of 1)
Lazarus Aug 10th 2007 4:26PM
While there was no Art booth persay, there was plenty of art on display. The displays were just spread around the entire convention center instead of all in one place. The concept art for WotLK was near the the expansion demo stations, the SCII art was near the SCII demo stations, and so on.
Eric Aug 10th 2007 5:26PM
I'm glad there were more Starcraft fans this year, because I was a tad peeved when the WoW players next to me wouldn't shut up during Starcraft information. I love World of Warcraft to death, but its not the only game Blizzard makes. I hope next time (assuming there is a next time!) there are more fans of ALL things Blizzard, rather than just WoW so I don't have a similar situation reoccur.
Coherent Aug 10th 2007 9:08PM
The reason for the lower cosplay and less fan creativity at this con? No time! This con was announced less than two months before it opened, so there wasn't any time for everyone to plan cool things to be and do.
I disagree about the SC2 panels though. There were FAR less people at the SC2 panels than at any of the significant WoW panels. It seemed apparent that the focus of the crowd was on WoW to me. I was worried that after South Korea, American fans might come out looking lame and unenthusiastic about SC2.
But I presume the Blizz guys are intelligent enough to realize that SC is an ancient game by modern standards, and American game audiences aren't as fanatical about it as some overseas fans are.
If they ship an awesome SC2, that will all change of course. But the onus of achieving greatness is upon them.