Activision CEO talks about in-game advertising... is WoW next?

Reader Comments (Page 1 of 1)

3-07-2008 @ 1:58PM

Sylythn said...

If "in-game" means replacing loading screens with ads - then be my guest. We're all so used to TV commercials and Movie previews, and once you've seen all the tips, notes and graphics for loading screens they get ignored anyhow. If "in-game" means you go and break the 4th wall and put the pepsi I'm drinking into the game - then I'm out. I want no part of the real world sneaking its way into my escape from the real world.

Add your comments

Your comments:

Remember me

E-Mail me when someone replies to this comment

Please keep your comments relevant to this blog entry. Email addresses are never displayed, but they are required to confirm your comments.

When you enter your name and email address, you'll be sent a link to confirm your comment, and a password. To leave another comment, just use that password.

To create a live link, simply type the URL (including http://) or email address and we will make it a live link for you. You can put up to 3 URLs in your comments. Line breaks and paragraphs are automatically converted — no need to use <p> or <br /> tags.