WoW blogging step 5: Write, write, write!

From our mini-guide to starting your own WoW blog, we spawned more in-depth posts for each step. Now that you know a bit more about finding a blog host, determining your goals, figuring out your slant, and becoming part of the WoW blog community, it's time for you to hop on your keyboard and get to work! Okay, wait. I don't mean for it to sound like a job (even though for some of us, it is). I mean, don't be afraid to just start writing! No reason to fear the blank screen, my friend. Here are a few tips to get you steaming up to at least your high school 30 words-per-minute mark.
Just write... and often
Do you hear me? Read that subhead and the title of this post one more time. (I'm waiting.) Okay, back again? Yes, it's that simple. Just start typing. Remember that blogging is not "writing" (say it with a fancy accent and arched eyebrows). It is not "journalism" either (say that one with a haughty know-it-all air). Blogging is a whole other animal, straddling the lines between journalism, commentary, memoir, fiction, humor and, um, poetry? What I'm trying to say is that there is HUGE freedom in the format to write whatever pops into your head. Some may say that means there are no standards, but I prefer to think of it as variable standards. You get to decide how rigorous or free your style is. So don't choke yourself at the keyboard trying to live up to your favorite bloggers or authors or Katie Couric. Think of it as simply typing, chatting, or emailing. Imagine that you're writing your thoughts to a friend and just write to them the way you normally would. Your voice is what readers want to hear.
Interact with your readersRead your comments and try to answer all of them. I've mentioned before how important comments are. Blogging is an interactive adventure. No, I'm not saying that you need to pander to trolls -- enforce whatever kind of comment policy you like. But if people ask you questions or offer corrections, make sure you answer them. If something you wrote was factually wrong, it's best to cop to it. Being defensive doesn't engender you to readers; they like to feel knowledgeable too.
Geeking out on analytics
I so did not want to go here. I really think you ought to focus on the quality and frequency of your posting before you even begin to worry about how many hits you're getting. I'm adamant about the idea that focusing on content naturally leads to readers. However, I know human nature and I know how cranky everyone will get if I don't even address this issue.
Every blog host has some stats on how many hits you get, where they come from, what search terms are used to get there, and what gets clicked on the most. You can also get this information from Google Analytics (but not, alas, for Wordpress.com). I have two comments on using stats. First, don't get freaked out if your stats are low, even for a long time. Just keep writing and following the other suggestions I've laid out. Second, do click on the incoming links you get. These are people who are linking to your blog so you should support them. Treat them like you would your favorite bloggers.
Now, quit reading and start writing!
<---- Step 4: Become part of the WoW blog community






Reader Comments (Page 1 of 1)
Boom Jul 23rd 2008 9:05AM
Great series Natalie. Thanks!
Boom
Kolo Jul 23rd 2008 9:35AM
This has been a great series of blogs that inspired me to make my blog.
http://warcrafttrade.blogspot.com/
Thanks for the tips and keep up the good work
Marty Jul 23rd 2008 11:03AM
I've got myself a blog as well, mostly centered around games (some indy game dev stuff too), and I'm not sure that I could write about WoW full time, but I definitely have a few things to say about it now and then.
http://blog.martincrownover.com
Eternalpayn Jul 23rd 2008 5:03PM
Hey, it's fredfredrickson! You play WoW? This guy runs Reflect Games, an incredible indie game service. Check it out.
Sylvanra Jul 23rd 2008 11:55AM
Wonderful series, it's gotten my blog
http://moonchicken.wordpress.com/
off the ground and the attention of Phaelia at Resto4Life. This was a great article series. Thanks a million!
-Sylv
vlad Jul 23rd 2008 1:16PM
i made a blog so that all the people that read my stupid comments can reply to me directly :)
i cants keep track of all the comments here so this should help. thanks!! good job!
http://www.vladsucks.wordpress.com
xdawgg Jul 23rd 2008 6:35PM
Ok, now can you explain how we can see who are the subscribers, and more advance ways to see who is looking, linking, and posting about our blogs?
Zegim Jul 23rd 2008 7:58PM
I find feedburner to be very easy to use and do just that.
Just check theeir website (www.feedburner.com) and read about it. Might be what you are looking for.
SaintStryfe Jul 23rd 2008 7:11PM
Count me into the people inspired by this series:
http://naturalshamanenhancement.wordpress.com/
Natural Shaman Enhancement, the Enhancement Shaman Blog
Bremere Jul 23rd 2008 11:27PM
One more inspired to finally create a WoW blog.
http://healinganon.wordpress.com/
All about healing your way up to 70, and soon 80
ooola Jul 24th 2008 6:24AM
You got to e too. Never thought I would write anything but seems you changed my mind ;)
http://things-wowish.blogspot.com/
Xirifus Jul 24th 2008 8:34AM
My blog: http://xirifus.blogspot.com/
It's a Journal-type blog about me and my main character... I first tought that I'll write for myself, but readers are welcome :)
Korwyn Jul 25th 2008 5:51PM
http://camptaurajo.blogspot.com/
A new humorous blog about all things WoW. Camp Taurajo: A little south of Barrens chat.
Come visit and tell me what you think!
Francois Jul 31st 2008 12:01PM
Very interesting read, I've been thinking about starting a WoW blog for a while now and I think you've convinced me to go ahead with it :)
Thanks for the tips.