Activision-Blizzard September results reveals box sales paradigm

Reader Comments (Page 1 of 1)

11-06-2008 @ 5:43PM

Magdalen said...

Really?! Have you read what type of accounting ENRON did? ENRON recognized all of the revenue from multiyear contracts in the first year, claiming it was mark to market.

By terminating bots, Blizzard only shortens the estimated average life of a subscription, which affects the revenue recognized by box sales. Even if Blizard was in this practice, there has to be a HUGE number of bots for it to make a significant difference in the revenue recognized.

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