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Guardian talks to Chinese goldsellers and UK buyers

UK paper The Guardian has a look at what life is like at a Chinese goldselling company. It's interesting, but we've basically seen it before -- the small room of young people working almost 24/7 to make and deliver gold in-game, the concerns about worker livelihood and the supposedly large amounts of money going through these businesses (there's one figure quoted of £700m, which is about $980 million, but that's an estimate -- no one really knows how much these companies are making).

But what's really interesting about this piece is that it seems to treat goldselling as more of an "opportunity" than anything else. The people running the companies are making money, the employees are getting a roof over their head and a steady paycheck, and even the guy making the film talks about how governments should start taking a cut of this industry. Nowhere is it actually mentioned that Blizzard considers these companies to be against the terms of service, or that many times the gold obtained by these companies isn't earned through simple grinding, but by hacking, keylogging, and exploiting. Even if (emphasis on the if) these companies are making millions of dollars a year, they're stealing accounts and cheating in-game to do it.

Rowenna Davis also did interviews with both the gold farmer and a player in the UK buying money from him (bannz0red?), but again, there's no insight at all from the player whose account was hacked and bank was looted, or the player who is able to earn as much gold as they need and have a life outside the game (there are plenty of those to go around). Would have been nice to see the issue from players who aren't actually breaking the game's terms of service.

Thanks, Bryn!

Filed under: Analysis / Opinion, Fan stuff, Odds and ends, Blizzard, Leveling, Making money, Wrath of the Lich King

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