Well first off, good job on starting a guild and getting 36 members. I am in a guild that has been around since launch and we have had the same core people since the beginning. We have gone through 4 mergers and even disbanded and split into 2 guilds for a while only to reform a year latter. But our core is still there.

Build yourself a good core. Find the people that are going to be the most dedicated, those who really make the push to succeed. They will become your officers and help you make the push.

My guild has had problems running 25 mans since wrath launched and being on a very old server with so many guilds the pickings are slim for good recruits. We have gone out and recruited people who are either new to WoW or rerolled new characters on our server and are still in need of gear. We now break our raids into naxx runs an ulduar runs doing OS and Maly when ever we see fit. This is mostly 10 man runs by the way although we can pull ogg a 18 man naxx fairly easily.

The point is take the time to gear your new people up. Naxx is a great place to learn to work together and get into the flow of things. Use your calendar and a website to communicate with everyone. A guild website is essential to success. Find out what nights are the best for everyone and plan your raid nights there. We do 3 set raid nights and a floating night that changes every week to see what night we get the most people on and then we adjust our schedule based on that. Good luck.

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