This was going to be a post about how EU gamers can still attain the Mountain Dew Battle-Bot pets even though the warning above says they're for US folks only, but never mind -- Blizzard's server alert says they are putting out a hotfix on the EU realms to remove any and all pets that made it through their guard. Some people could get the pets just by clicking through, and some people couldn't, but Blizzard says no -- the Mountain Dew promotion is apparently for US folks only, and anyone who has one on the EU realms won't for long. Players are understandably frustrated, though some of them are happy that if they can't have one, no one can. MVPs on the forums are saying that the pet is also available in Canada, even if the soda promotion isn't, but that may change as well.
Pretty poor show. Sure, Mountain Dew's rules say US-only, but they definitely should have realized that there were plenty of EU players who would want in on the promotion. We doubt this is over -- it would certainly be a mark on their campaign that would engender a lot of ill will, and Blizzard will likely try to find some way to get the in-game pet up and running on the EU realms.