Jante Law and player psychology

She applies the law to the WoW community at large, and says that without knowing it, comment trolls and those who attack people who differentiate themselves on the forums (including the folks who caused Ghostcrawler to rethink his role there) are following this law, and attacking those who stick their neck out as different. Personally, I don't know that the "haters" in the community give it that much thought -- most of the time when they do attack others, they do it to try and build themselves up rather than enforce any community standard ("You've won 1,000 AV matches? Big deal, I win in there all the time.").
But it is interesting to take this "law" and the rules that surround it, and then try to attach that onto the community surrounding World of Warcraft. I've mentioned this before: many of the same problems and issues that we're dealing with around WoW have actually been studied and broken down by psychologists in all sorts of other communities already. Jante Law is just one way to explain or understand the behavior appearing in all these various facets of the game we play.
Filed under: Analysis / Opinion, Virtual selves, Odds and ends






Reader Comments (Page 1 of 3)
Malkavos Sep 29th 2009 11:07AM
Interesting take on the WoW community, thanks for making us aware of this article.
Engwe Sep 29th 2009 11:11AM
The "Me first" mentality is pretty common now a days, in and out of WoW
rich Sep 29th 2009 11:21AM
The "Me first" mentality *has always been* pretty common, in and out of WoW
Fixed that for you. Each generation thinks theirs is special, whether good or bad, when in fact little ever changes apart from the technology used to spread information (and thus the perceived speed at which information travels, and breadth of knowledge available to any one individual).
Wait, did I just do a generationl Jante Law?
veil Sep 29th 2009 11:50AM
please, i've known about the jante law far before this article came out. i've been pointing this out to people for years and...wait a sec...
visitingl337n00b Sep 29th 2009 2:37PM
Much more universal than each generation thinking is it special is each generation thinking that the next one is spoiled rotten. That is where the idea that we live in a *me first* society comes from. Don't worry, every generation thinks the next one is all *gimme gimme* when in reality we have gradually progressed from ancient times when it meant little to kill or steal from people from the next town because they weren't part of *your* community to modern times where a large portion of the population genuinely cares about the well-being of people halfway around the world that they will never meet. The overwhelming trend is that we become more compassionate and thoughtful as history progresses. Young people aren't more selfish than old people, old people are just too blinded by their own selfishness to see that.
Magma Sep 29th 2009 11:21AM
Larisa posted the Jante thing, however, Elnia posted the MB piece a couple posts down.
JR Sep 29th 2009 11:27AM
"Personally, I don't know that the "haters" in the community give it that much thought"
Whether they think about it is irrelevant to that blogger's point. We often do things without understanding why. I doubt she is suggesting that this is a law people follow intentionally...
Arashikou Sep 29th 2009 12:19PM
Yeah. If they did it consciously, it wouldn't be the Jante Law.
Mullets Sep 29th 2009 11:52AM
The Law of Jante is present in many countries, though especially common in Scandinavia (or so i believe)
A story that comes up regularly in my class, is one about an American exchange student that was with us for a period of our first year. When the teachers asked him about the primary difference between the attitude of American students and Danish students, his answer would be.
American students aim to be the best. They will not settle with being average. Danish students on the other hand will do whatever it takes not to stand out.
And i think in many ways WoW players feel the same way. Do not stand out! If you do others will point it out, and make you look like a fool.
Please do feel free to argue with me, but this is my honest opinion.
Rastakitty Sep 29th 2009 12:31PM
Perhaps this helps explain the prevalence of so many cookie cutter builds.
Pyrostriker Sep 29th 2009 1:01PM
Or cookie cutter builds are made to do a task better than another build...
Your reply was completely irrelevant. I play a cookie cutter mage with a few points tweaked around because it gives the most dps and allows me to play how i want...
Mullets Sep 29th 2009 1:26PM
Pyrostriker I understand were you are coming from, but to be honest i know a lot of people that only have a cookie cutter spec so that they won't stand out.Two of my best friends are like that.
I, much like you, have them because it allows me to play my class to the max.
But my point really was that it's all very region specific, at least in real life, unfortunatly when it comes to WoW there is a lot of people , that likes to put other players down.
In my opinion very much so because of the fact that they are completely anonymous if they choose to be.
Different cultures brings different points of view to this matter. I for one would really love for Wow.com's podcast to discuss this matter, with Turpster, Mike and a guy from Scandinavia. I'm sure the opinions and understandings of The Law of Jante is very different. and is seen in different ways from person to person.
Wubble69 Sep 29th 2009 1:52PM
Another example like cookie cutter builds is when you're plodding along happily minding your own business and somebody feels the needs to whisper you to let you know that they think your gear sucks and you shouldn't do this and that and "L2pNoob"
And it's like "Hello .. Who the fuck are you to tell me how I play my game?"
Amapele Sep 29th 2009 3:37PM
@Wubble69
This is one of my biggest gripes about the game! I've actually ignored people for constantly "showing off" their new gear and badgering me about mine.
Whose business is it if I wish to take my time progressing? Worry about your own crap and butt out of mine.
A little off topic but I just wanted to add a, "Here, here!!"
tim Sep 29th 2009 9:33PM
"American students aim to be the best. They will not settle with being average."
As an American mathematics teacher... I'm going to have to disagree.
ZakuraX Sep 30th 2009 11:42AM
I have always seen it as a good thing to stick out a little. I have never read up about what speccs others use on my mains, I have my own opinions.
If I think someone has a noob specc I keep it for myself, unless I have to raid with them(Not that much latly, but when I was in a guild progressing through kara it enoyed the heck out of me.)
I help people with questions out and don't look down on people with diffrent specc. Everyone has it for diffrent uses.
I have had a class leader that told me that dodge chance increased you dps more then agility. Things like that I will comment. But everyone plays diffrent, everyone are diffrent and should play the way they want.
If you don't like it, then don't play with them
Iratio Sep 29th 2009 11:28AM
Interesting question, are the haters into social conformity or just pathetically trying to build psuedo-self-esteem by saying something ugly on a public forum. Social conformity is the more fundamental factor here, if the haters found no social traction on the forums I doubt they'd form such a large contigent as they do - they would simply shut-up.
Dragundam Sep 29th 2009 11:56AM
I want to say a little of both, but you underestimate the 'haters' need for attention. They wouldn't simply quiet down if their stranglehold on the forums was suddenly gone, they'd find a new outlet. As someone was talking about with the Ghostcrawler posts, they've been taking in-game, and taking it out on other players.
There's also a frequent argument between the people "who pay $15 to do whatever they want", and the "9/24 other people who are also paying $15 each, and our collective money is worth more than yours". This is a big collective vs. individual problem that tends to drive me crazy as collective strives to preserve itself, but ultimately kills itself by driving the individuals that make it up or could change it, away.
Honestly, I would love to experiment with all sorts of playstyles off the beaten path (some I know will lead to difficulties and failure), but it's not worth getting messaged every 10 seconds by people who have nothing better to do than play spec/gear patrol and wave their little min-maxing batons (otherwise known as epeens) at me.
T Sep 29th 2009 11:41AM
I'm not sure I agree with the interpretation of that law as it applies to comment forum trolls. If anything they are guilty of breaking that law. It has been awhile since I've ventured into that particular online cesspool, but the general gist of at least a portion of those trolls is that they think THEY are more important than 'US'. They think themselves more important than anyone else and that their opinion on the topic at hand is so correct that they must post it and defend it at all costs. Again, that doesn't describe all of that failures in the WoW forums, but at least a portion of them.
nJub Sep 29th 2009 11:41AM
I always thought Penny Arcade summed it up best...
http://www.penny-arcade.com/comic/2004/03/19/
(page contains strong language)