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Reader Comments (Page 1 of 1)
10-26-2009 @ 5:19PM
Vogie said...
That's true... but companies succeeded. Kind of. For instance, when I was in Middle school (was it really 12 years ago?), Magic was overshadowed by the ever-yawn-able Pokemon. Several Years later, the same thing happened with the equally-dull Yu-gi-oh. How? By Expanding the target age market and via mass-bombardment of product. However, while these products were still successful, Magic never died. Not because those other products were better, but they were pointing at the wrong target audience. The people who played such card games grew up and moved on.
A company COULD overtake WoW, by targeting the pre-15 market, and be very successful. But it wouldn't be more than a flash in the pan, because WoW has the 16-45 year olds on lockdown... because it's diverse enough to appeal to all styles of people.