@alamos: Yes, but that's the point, we *expect* it now. There's absolutely no surprise or shock value when people treat the day with a sense of paranoia about being pranked, everyone is expecting the unexpected.

I like the creativity in some of these April Fool's jokes (especially Blizzard's and the Cataclysm ones were well-done) but many of them get very old, very fast. Again though, it's due to the expectancy level, everyone EXPECTS to be fooled and pranked on April Fool's day and only the truly naive think otherwise.

My advice? Next year confuse the absolute hell out of everyone by either not having an April Fool's joke at all or by postponing it for X amount of days and having it on a random date. Remember those "pranks" where people say "APRIL FOOLS" in the middle of July, September - or whatever date past/before April 1st - after pranking someone? They work cause you didn't expect them, not because it's ironic [that it isn't actually April].

Also note the day may be called April Fools day, but the holiday is called April Fools. April is at least 30 days long, GIVE EVERYONE HELL!