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5-18-2010 @ 12:29PM
Blizzard always sells out, true. Ticket pricing is a form of rationing, and also helps to pay for this monstrosity of an event. I have a buddy that works for Blizzard, he says they basically break even on the event every year.Also, they put it on for the fan base. Yes, it's a huge marketing event, but what other company could get away with it? BioWare-Con? Yeah... probably not selling out and getting people to dress up.If you go in person (or even watch the live feed) try and think about the cost of the hundreds of Blizzard employees working the Con and getting paid overtime (sometimes double overtime) to set it all up, run the thing, then tear it all down in the space of 4 days. They also have to rent all the huge equipment, the projectors, the massive screens, the audio equipment, the portable stage, the PCs for the preview centers, the tournament equipment, the tournament prize money, the internal TV cameras, the union camera operators, the cleaning costs, the energy expense, the rental cost for FOUR huge halls at the convention center, the swag, the at-the-con stores set-up and equipment, the moving vehicles to get it all there and out again, the cost to crane out some of the statues that normally decorate the Blizzard campus, and the innumerable flats of bottled water for those working the Con./gaspforairYeah... it's expensive to put on.
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