The Lawbringer: Purchase vs. License cage match

Ladies and gentlemen, gnomes of all ages, welcome to THE CAGE! In our first corner, we have the provider of countless yachts to copyright lawyers, with the power of the contract, the big bad himself, the License! And in our second corner, it's the plucky defender of consumers' property rights, the champion of the Electronic Frontier Foundation, the curse of the big bads everywhere -- let's give a big welcome to the Purchase! Now let's go to Bob for tonight's rules.
The rules of tonight's fight are simple, Jim. These two contenders are fighting over who best describes World of Warcraft players' relationship to Blizzard. There will be three rounds, during which each fighter will present a case to persuade our judges. After three rounds of presentations, our judges will decide who really embodies the relationship between Blizzard and its customers.
Why is this so important, Bob?
Well, Jim, a license can contain pretty much any rights, but the EULA for a piece of entertainment software with a subscription like World of Warcraft is going to only give the bare minimum of what Blizzard is willing to allow. They can't be too stingy, or they'll go down like Linden Labs to an unconscionability claim, but they're much more worried about protecting their interests than allowing the customers to get all licentious.
Licentious, Bob?
Read a book, Jim. Anyway, if plucky little Purchase wins, then players get to be subject to the firmly defined laws instead of a mushy, Blizzard-defined license. The law regarding copyrighted copies allows them to make backup copies, get first sale doctrine protection and not be subject to copyright law for breaking the rules defined in the EULA.
What's this? License is making the first move, and he's attacking with Microsoft Corporation v. Harmony Computers and Electronics, 846 F. Supp, 208 (E.D.N.Y. 1994). It's become his standard opener -- why is that, Bob?
Well, Jim, you start a fight by playing to your strengths. In that case, the Federal District Court of Eastern New York -- that's the district with New York City in it, you know -- ruled in 1994 that entering into a software license agreement is not a sale for the purposes of the first sale doctrine. It's about as firm a statement as has been made about the strength of a software license.
Wait, there's a scuffle, and Purchase has evaded the first strike! She's calling that case persuasive evidence only, noting that particular case is in the Second Circuit, but according to the EULA's own provisions, the governing law is that of the state of Delaware. Can you explain that, Bob?
Sure, Jim. For a number of years now, Delaware has been working to create a business haven. They've written their laws to be very business-friendly and even have a separate appeals court for business cases. Most business lawyers will tell you if you have to pick a set of laws under which to do business, choose Delaware.
That's nice, Bob, but what does that have to do with circuits?
If you'd been paying attention in your civics class, Jim, you'd know that the federal judicial system is like a three-tier cake. At the bottom are the district courts, and every state has one or more. The district courts are organized into circuits, so named because back in the day the appeals judges would visit all the districts in a single "circuit." Now, what the circuit judges rule is only binding in their own circuit -- the ruling a different judge had in a different circuit can only be persuasive. If one circuit has a rule that disagrees with the rule in another circuit, it's called a circuit split, and the Supremes have to take over.
Whoa, how'd we get to Diana Ross?
Jim, I'm not going to answer that. Anyway, Purchase is pointing out that License's case is only binding in the Eastern District of New York, so it doesn't really prove anything for our purposes.
So that's Round One. Looks like Purchase is starting Round Two with an onslaught attack! It looks like she's going for blood with Verner v. Autodesk! What do you make of this, Bob?
It's only to be expected, Jim, as it's Purchase's strongest argument. And it's Vernor v. Autodesk, decided just this last September in the Western District of Washington State.
Bob, is that in the same circus thing as the first case?
No, Jim, since Washington is in the Ninth Circuit.
Hold on a minute, Bob! Purchase is attacking for all she's worth, but License isn't falling back! Why aren't her attacks working? What's this? He's actually distinguishing the case from Blizzard's! Jim, is he allowed to do that?
Of course, Jim. While Purchase would like for the judges to believe that Vernor turned every software license into a software purchase, the facts of the case don't support such a broad reading. The judges in Vernor had a specific question: Were the copies of AutoDesk's AutoCAD that Vernor was selling on eBay the purchased property of Vernor or the licensed property of AutoDesk? Let's face it, the former interpretation would be as if he rented a car, sold it and then sued the rental car company for trying to stop him. The court decided that because the agreement didn't have any provisions for AutoDesk to get the software back -- to return the car, as it were -- or for AutoCAD licensees to destroy their copies, this was a sale for the purposes of the first sale doctrine.
Seems like that ought to give Purchase the upper hand, Bob.
It might appear so, Jim, but you have to look at the World of Warcraft End User License Agreement. Most people don't read these things, but section seven clearly states:
Jim, that language very clearly demonstrates that Blizzard wants using World of Warcraft to be a lease, not a sale. They aren't making AutoDesk's mistake of not including such language.You may terminate the License Agreement at any time by (i) permanently destroying all copies of the Game in your possession or control; (ii) removing the Game Client from your hard drive; and (iii) notifying Blizzard of your intention to terminate this License Agreement. Blizzard may terminate this Agreement at any time for any reason or no reason. Upon termination for any reason, all licenses granted herein shall immediately terminate and you must immediately and permanently destroy all copies of the Game in your possession and control and remove the Game Client from your hard drive.
So Bob, could someone sell their copy on eBay according to the EULA?
Actually, Jim, they could -- section 4B describes how to do it:
All of this is designed to reinforce that players have no property rights in their "purchases"; instead, players have a lease only long as they abide by the terms of the EULA.You may permanently transfer all of your rights and obligations under the License Agreement to another only by physically transferring the original media (e.g., the CD-ROM or DVD you purchased), all original packaging, and all Manuals or other documentation distributed with the Game; provided, however, that you permanently delete all copies and installations of the Game in your possession or control, and that the recipient agrees to the terms of this License Agreement.
Well, Bob, that's the end of Round 2. It's not looking good for Purchase, and it appears she's attacking out of desperation. It appears she is rehashing arguments from MDY v. Blizzard! I hear on my earpiece that we actually have a mike in position to catch her argument. Let's go down to the floor.
Ooh, Bob, that doesn't sound like a strong argument.... so it's just not fair that a corporation should be able to use copyright law to stop people from doing what they want with the software they buy. If property rights mean anything, they should cover that ...
It's not, Jim. First, it's a common argument fallacy -- the "ad negotium" as I like to call it. Saying something is bad because a business is doing it is not persuasive. Second, in so much as this is a question of property rights, shouldn't Blizzard's rights be valued at least as highly as the players'? After all, they would have nothing to buy if Blizzard hadn't created the World of Warcraft. Third, arguing that the violating the EULA shouldn't constitute a copyright violation presupposes either that the EULA isn't a binding contract -- which is contradicted by case law involving Blizzard! -- or that a long line of non-software copyright cases don't apply.
I'm not following you, Bob.
Well, Jim, courts have always struggled to define when a contract violation constitutes a violation of copyright. The current law say that a violation of the contract provisions that define the scope of the copyright constitute copyright infringement. Say I'm Scholastic, and I've got the American printing rights to the Harry Potter books. If the contract says we have to print the books in Times New Roman font and I print them in Arial, that's a contract violation, and I'd just have to pay some damages. But if the contract says I can only print 10 million copies and sell them in the United States, and I go and print 100 million copies and ship them to China, that's a violation of the scope of my copyright and I'd be a copyright infringer.
Thanks for the explanation, Bob, though I'm not sure where Purchase is going with this.
Jim, she's trying to argue that if the program is licensed, then players who hack the program, sell gold, run on virtual networks, reverse engineer and datamine the program -- all things banned by the scope of the copyright as defined in sections 1 and 2 of the EULA -- might have to face copyright penalties for their sins. As an appeal to pity, it lacks a certain something, namely anyone for whom to feel sorry.
Looking back at the match, Bob, it appears that License is not going to counterattack. With all three rounds complete, we're just waiting for the judges to rule. We'll find out their answer after this commercial.
Don't know what's the meaning of life?
Wondering where's your place in the world?
Concerned about how to get a job with a bachelor of arts degree?
Come to law school, where you still won't know the answers,
but you'll have a fancy piece of paper and six-figure student loans!
Wondering where's your place in the world?
Concerned about how to get a job with a bachelor of arts degree?
Come to law school, where you still won't know the answers,
but you'll have a fancy piece of paper and six-figure student loans!
And we're back. Bob, looks like the judges have decided in favor of License. Are you surprised by this?
Not really, Jim. While Purchase has a few good points, License just has too much precedent on his side. He's not going down until Purchaser can muster some better arguments.
Well, Bob, that all we have for this week from The Cage!
This column is for entertainment only. If you have a real legal question, contact a real lawyer. If you have general questions about law or law school, email me or tweet me @wowlawbringer.
Filed under: The Lawbringer






Reader Comments (Page 1 of 2)
Lumi May 24th 2010 6:12PM
Woa, nice read. I mean, being able to put something as dry as law in a post that reads this smooth... Kudos.
oneraindrop May 24th 2010 6:18PM
While that was amusing (and intelligible) to me as a law student, a year ago before I started, I wouldn't have understood most of it...
All the same, I do love the concept of two announcers narrating a fight!
Kat May 24th 2010 6:37PM
This, without a doubt.
Joseph Smith May 24th 2010 6:26PM
"You may permanently transfer all of your rights and obligations under the License Agreement to another only by physically transferring the original media"
Wait...all questions of selling accounts for money aside, you're telling me i CAN give my account to someone else as long as i give them my box, CD and CD-Key? I was under the impression that accounts could only be transferred to minors who come of age?
PaulJulio May 24th 2010 6:46PM
@Joseph: I'm pretty sure that's the license to the game only, not the online account. In other words, I could sell you the game, which you could install and associate with a battle.net account -- but not my battle.net account with my characters and gold.
natowarhead May 26th 2010 3:10AM
Yes, you can GIVE your account to someone else as long as you do all those things.
However, people that sell accounts, gold, and items are still liable and violating their contract.
They are acting as if they own the accounts and items. As stated, they are only being rented and therefore not actually owned by the players.
MusedMoose May 24th 2010 6:38PM
Wow, and some people say there's nothing entertaining about law writing. *grin* If C-SPAN hired color commentators, people might actually watch it.
...okay, probably not.
But seriously, thanks for another nifty column, and for addressing this in a much more interesting way than most people would. I almost feel sorry for Purchase, but then again, judging by your image, Purchase doesn't know that it's not wise to fight something with hooves the size of your head. ^_^
Asher May 24th 2010 6:50PM
So. When wow launched I bought it. Both my friend and I played on the same account, we liked the game so much that I bought another license which my friend registered in his name. We are still friends but due to our early playtime and our ignorance as to the EULA, I ended up with my main (now 5 80s) on "his" account and he with mine. We have not "account sweapped" since and have since learned the error of our ways..
Is there anyway to fix this with blizzard? I would love to swap the account info.
Drakkenfyre May 24th 2010 7:34PM
That would be a no, unless somehow you and your friend had the same last name.
Gemini May 24th 2010 8:52PM
You may transfer toons between 2 accounts that are tied together on the same Battle.net account. It costs $25 per character moved.
crschmidt May 24th 2010 6:57PM
Awesome. Just awesome.
Balmazer May 24th 2010 7:28PM
"Licentious, Bob?"
"licentious - disregarding sexual restraints" (Merriam-Webster)
Woah, what kind of article is this!
Colerejuste May 24th 2010 7:37PM
I've only read the intro before the jump.. The rest of the article shall be read as though the Johns from Wipeout were presenting.
Me May 24th 2010 10:55PM
I have a new signature, :-p.
Also, Delaware law is *also* purposely written to be atrocious and incomprehensible. It's basically one run-on sentence, designed to guarantee local counsel jobs and make sure that no one in their right mind incorporates in Delaware without hiring a bunch of lawyers.
In contrast, a lot of states like Minnesota have almost the exact same actual *laws*, but they're written clearly enough that a non-lawyer could understand most of them and incorporate themselves with only a small pamphlet from the Secretary of State.
Those business Courts are a plus though. Provided you can afford the right lawyers, I"m guessing they don't tolerate non-lawyers very well :-p.
Also, I have had to resist the urge to yell "pwned!" in a courtroom before!
Don't know what's the meaning of life?
Wondering where's your place in the world?
Concerned about how to get a job with a bachelor of arts degree?
Come to law school, where you still won't know the answers,
but you'll have a fancy piece of paper and six-figure student loans!
dick May 25th 2010 5:43AM
Liked the style, but was still kinda hard to grasp the whole thing...
john_hayes May 25th 2010 10:07PM
I've got to agree with this, the style was "inspired" but the actual substance feels lost. In the end the "fight night" style only served as ranch dressing covering up a bland repast, which I will grant IS going to be a problem with many IP and "legal" discussions. I feel the structure of the style of a "fight night" with the first two rounds going to, what most lay man are going to think of as evil, License and Purchase only coming back in the final round should have paid off in a nice comeback victory but instead was just sad.
As least you stopped using "y'all" in the articles!
JBcani May 25th 2010 7:15AM
I don't really get it though it was very entertaining nonetheless. I saw the word lease in there though, does that mean we didn't buy the game, we're just renting it? I'm confused >.
tanek May 25th 2010 8:20AM
As far as I can tell, that is correct. You purchased the physical media (the CD or DVD), but the software on that media is owned by Blizzard. You are only allowed use of the software while you agree to the terms of the license (EULA).
David May 26th 2010 9:51AM
That's correct in the sense that it is what Blizzard would like to be true, so that is how they wrote the EULA. However, some people think that it is giving too much power to large corporations and taking it away from the consumers, so they are now fighting it.
What I don't understand is why so many people here seem to side with Blizzard on this. Would you do the same with a book publisher if they said that you no longer own a book you "leased" and had to return or destroy it?
America itself was built on the principle of the individual over the absoulte power of royalty, yet people are now willing to give away those rights without even thinking about what it really means.
Andre Schmeichel (Esq) May 25th 2010 8:53AM
See, Autodesk is being given too much credit here. What that case boils down to is that the selling company had a near malpractice-level poorly written license agreement that let the consumer call into question whether a license existed at all. Any such agreement should be painfully clear that the media being provided is an access tool for IP still in the possession and control of the creating party subject to the specific and limited use provided by the license contract. If written properly, this will never end up in court. There is no legal dispute about whether a license is use or ownership, only whether the company creating a specific license did their job right.
At the end of the day, laws dealing with unconscionable terms will never be brought against a license agreement because the very nature of such agreements is to limit the licensed party's use of a particular IP. Unconscionability is a last resort claim levied by desperate parties usually against contracts of adhesion or the purchase of tangible property where the UCC might apply. Because the license agreement is an offering to USE property, and not a TRANSACTION of property, the elements of unconscionability would be near impossible to prove.
Fun article, but not much of a battle here. Autodesk should fire their attorneys.