This column is one of my favorites at WoW.com. Scott consistently provides relevant and insightful commentary on a host of officer issues.

Criticism is incredibly difficult to convey and accept in a constructive manner. This is particularly relevant when someone considers themselves an 'expert.' There are quite a few WoW players who consider themselves the repository of all knowledge on their main toon's class, their alt's class, and general game mechanics. As an officer in my guild, I have a basic knowledge about each class, but I'm not an expert. I know tanking and a bit about a few other classes. I help out whenever I can.

In our guild, we tend to farm out criticism to a player who runs the same class/role---a sort of class leader. There are new issues that arise from this tactic, though. For some people, the fact that they never measure up to these class leaders can lead to resentment. We've had several raiders unwilling to listen to criticism. For the good of the group, they had to be let go so that everyone else could progress.

One of the hallmarks of a great guild-person, raider, and all around human being is the ability to recognize that one does not know everything and that there is always something that can be done to improve performance. No one is immune from that bit of wisdom, in my opinion.

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