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Reader Comments (Page 1 of 1)
11-16-2010 @ 10:34AM
QQinsider said...
Agreed about the knee-jerk reactions and some of the over the top whining that GC has to deal with, but if you don't think the bottom line is money then you're fooling yourself.
Unlike certain other MMO companies that I've had experience of *cough*SquareEnix*cough*, Blizzard have realised that listening to and having a good relationship with your customers keeps them being customers for longer. So when Blizzard fks something up, like hunters as they originally were after 4.0.1, you at least know that they will listen to constructive feedback and probably do something about it. It stops people rage-quitting the game when they know that Blizzard are aware of their problem.
So yeah, the customer isn't always right, but sometimes they are and in those cases well run companies take notice and do something about it, because it means better profits for them in the long run.