So, implementing what is clearly a great benefit to the player base is...indicative of Blizzard giving up?

This is why I've stopped reading the forums. People whine about *everything* and it's causing my eyes to roll out of my head.

Honestly, the way that Blizzard has tried to deal with faction imbalances in the past (limited-duration transfers, ended with no warning, between specific realms) has always struck me as, well, stupid.

Ideally, this is the system I would like to see:

1.) Blizzard maintains three lists of realms:

(a) Realms with >X% of max-level characters as one faction, where X is the percentage at which realm PvP becomes unbalanced.
(b) Realms with >Y total characters, where Y is the number of characters at which server performance starts to suffer.
(c) Realms with

Implementing something like this is pretty much required for Blizzard to deal with faction imbalances. If there's no way to transfer guilds, you make a significant impediment to solving faction imbalances because no one wants to move. Implementing this is proof positive that Blizzard has *not* given up on the problem and is indeed implementing means to help solve it. This won't solve it in and of itself, of course, it only enables the problem to be more easily solved. The solution comes in making sure there are significant costs to being on the larger side of a faction imbalanced server, and significant benefits to being on the smaller side. For example, the changes to Wintergrasp back at the end of WotLK that made sure you could only really count on participating if you were on the smaller side. Without stuff like that, the faction imbalance problem cannot be solved. Nothing else will cause people to want to leave the larger side and join the smaller side. With stuff like that, imbalances will solve themselves, *but only if there's some easy and non-penalizing way to transfer to the smaller side to enjoy those benefits*. This move by Blizzard for guild transfers enables that kind of move. It's proof positive that you'd dead wrong -- Blizzard is working on solving the problem, and they've just implemented another piece of help do so.