Fully localized WoW launching in Brazil
by Mathew McCurley 
Jul 22nd 2011 at 3:00PM
The new client is fully localized in Brazilian Portuguese, with Blizzard changing names, places, items, monsters, and everything in between. The monthly cost associated with playing WoW in Brazil looks like it will cost 15 Brazilian Real, or about $9.67 a month, with cheaper plans for purchasing more months in advance. This probably does not take into account the taxes that are usually levied against entertainment products in Brazil.
With the localization comes an official Brazilian Portuguese WoW community site and Portuguese customer support. A free language pack for players currently subscribed to the North American servers will be available in Portuguese as well.
Congratulations to all of the Brazilian WoW players out there who get to experience the game in their native Brazilian Portuguese. As more information comes out about the launch and the language packs, we will be sure to let you know all of the details. Until then, check out Blizzard's WoW Brazil page for more information.
WoW launching localized client in Brazil
SAO PAULO, Brazil. -- July 21, 2011 -- At an exclusive press event at the Museu da Casa Brasileira in São Paulo today, Blizzard Entertainment, Inc. announced that a fully localized Brazilian Portuguese version of its critically acclaimed massively multiplayer online role-playing game, World of Warcraft®, will be released in Brazil later this year. Brazilian Portuguese will be the ninth officially supported language for World of Warcraft worldwide, and the third supported language in Latin America, complementing the existing English and Spanish versions.
An official Brazilian Portuguese World of Warcraft community website will also be available at launch.
In addition, players in Brazil will have access to customer service for the game in Brazilian Portuguese.
"One of our top priorities is ensuring that our games are easily accessible to players all around the world. By offering a fully localized version of World of Warcraft along with customer service in Brazilian Portuguese, we're able to deliver an experience that meets our standards and the expectations of our players in Brazil," said Mike Morhaime, CEO of Blizzard Entertainment. "We look forward to welcoming Brazilian gamers to the global World of Warcraft community, and we hope they have a great time in Azeroth."
World of Warcraft, which now includes the content of thefirst expansion, The Burning Crusade®, as part of the base game, will be available in stores throughout Brazil at a suggested retail price of BRL 29.90. Fully localized versions of the second and third expansions, Wrath of the Lich King™ and Cataclysm™, will also be available at a suggested retail price of BRL 99.90 each. World of Warcraft, Wrath of the Lich King, and Cataclysm will come packaged in a DVD case and will include the game media and documentation in Brazilian Portuguese.
Existing players on the North American realms will be able to download and install a free language pack to play World of Warcraft in Brazilian Portuguese. In addition, Blizzard will be creating designated Brazilian Portuguese realms as an option for players who have installed the language pack or purchased the Brazilian Portuguese game client.
Subscription plans will be available at launch at an expected price of BRL 15 (30 days), BRL 42 (90 days), and BRL 78 (180 day). Sixty-day time cards will also be available in retail stores at launch.
Players will also have the option to purchase and download full Brazilian Portuguese versions of World of Warcraft and its expansions through Blizzard's Battle.net website (http://us.battle.net/pt/), using international Visa or MasterCard, or by using various local debit cards, credit cards, cash payments, bank transfers, or eWallet options through Blizzard Entertainment's payment-gateway partner, DineroMail, for no additional fee. These payment method options include Boleto Bancario in Brazil.
Additional pricing details and an official release date for the Brazilian Portuguese version of World of Warcraft will be announced closer to launch. For more information on World of Warcraft in Brazilian Portuguese, please visit: http://us.blizzard.com/pt-br/company/events/wow-brazil.html.
An official Brazilian Portuguese World of Warcraft community website will also be available at launch.
In addition, players in Brazil will have access to customer service for the game in Brazilian Portuguese.
"One of our top priorities is ensuring that our games are easily accessible to players all around the world. By offering a fully localized version of World of Warcraft along with customer service in Brazilian Portuguese, we're able to deliver an experience that meets our standards and the expectations of our players in Brazil," said Mike Morhaime, CEO of Blizzard Entertainment. "We look forward to welcoming Brazilian gamers to the global World of Warcraft community, and we hope they have a great time in Azeroth."
World of Warcraft, which now includes the content of thefirst expansion, The Burning Crusade®, as part of the base game, will be available in stores throughout Brazil at a suggested retail price of BRL 29.90. Fully localized versions of the second and third expansions, Wrath of the Lich King™ and Cataclysm™, will also be available at a suggested retail price of BRL 99.90 each. World of Warcraft, Wrath of the Lich King, and Cataclysm will come packaged in a DVD case and will include the game media and documentation in Brazilian Portuguese.
Existing players on the North American realms will be able to download and install a free language pack to play World of Warcraft in Brazilian Portuguese. In addition, Blizzard will be creating designated Brazilian Portuguese realms as an option for players who have installed the language pack or purchased the Brazilian Portuguese game client.
Subscription plans will be available at launch at an expected price of BRL 15 (30 days), BRL 42 (90 days), and BRL 78 (180 day). Sixty-day time cards will also be available in retail stores at launch.
Players will also have the option to purchase and download full Brazilian Portuguese versions of World of Warcraft and its expansions through Blizzard's Battle.net website (http://us.battle.net/pt/), using international Visa or MasterCard, or by using various local debit cards, credit cards, cash payments, bank transfers, or eWallet options through Blizzard Entertainment's payment-gateway partner, DineroMail, for no additional fee. These payment method options include Boleto Bancario in Brazil.
Additional pricing details and an official release date for the Brazilian Portuguese version of World of Warcraft will be announced closer to launch. For more information on World of Warcraft in Brazilian Portuguese, please visit: http://us.blizzard.com/pt-br/company/events/wow-brazil.html.
The news is already rolling out for the upcoming WoW Patch 4.2! Preview the new Firelands raid, marvel at the new legendary staff, and get the inside scoop on new quest hubs -- plus new tier 12 armor!
Reader Comments (Page 1 of 5)
l.baines Jul 22nd 2011 3:04PM
There's definitely a 'gib mony plz' joke in there somewhere.
DarkWalker Jul 22nd 2011 5:31PM
Yeah. The Brazilian subscription price is $9, and we can play on the US servers. That must be the money joke, and it's quite funny for us :)
Aspirisis Jul 22nd 2011 3:05PM
Huh...the guy that was asking about that in a recent queue will be pleased as punch. Glad that Blizzard is recognizing language barriers.
Achtungg Jul 22nd 2011 3:11PM
Congratulations Warsong and Gurabashi US realms!
DarkWalker Jul 22nd 2011 5:34PM
You mean BR realms? :)
HUEHEUUEHUEHUEHEUUEHUE Jul 22nd 2011 3:12PM
gib monei plz 2 trnsfer off guruBRashi. i report u.
This would be awesome news but it's too late. 90% of them are awful people and too poor to transfer off the realms they're on now. Like any infestation once the colony establishes itself it isn't going anywhere. The only possible way to make it better is to enforce the language of the region and make it against the rules to use Brazilian Portuguese in public channels outside of the Brazilian realms. But Blizzard is too scared to do that.
kingoomieiii Jul 22nd 2011 3:15PM
Holy racism, batman.
To BR players, trolling is a art.
DonNochay Jul 22nd 2011 3:55PM
You're both way off base, granted in different ways and to radically differing extremes.
bdew Jul 25th 2011 2:34AM
You can always ask blizzard to do what they did to the Russian-infested EU servers... (Warsong, Molten Core, Shadowmoon, Stonemaul)
Force-transfer everybody off them to random servers then nuke from orbit. Sure gonna be popular this time ;)
Knob Jul 22nd 2011 3:20PM
Is it a trimmed down version? Or has all the content been waxed down until there's nary a hair of doubt that this is a quality product?
ctishman Jul 22nd 2011 3:43PM
Huehuehuehuehue. Nice.
Lunthus Jul 22nd 2011 3:22PM
@Aspirisis
This is awesome that they are recognizing this language barrier, but Blizzard really needs to recognize French Canadian =(. My whole entire guild is made up of practically french Canadians and some have trouble with their English.
Noselacri Jul 22nd 2011 3:54PM
Or maybe Quebec should recognize that it's not France.
Buran Jul 22nd 2011 3:56PM
I'd love a French client that works on the US servers. I want to improve my French vocabulary, and instructions and quest text in French will be an incentive to work on my grammar. So why is it that Canada, which has decided that French is an official language, doesn't get a French client? In Quebec, there are many Francophones (French-speaking people), and some Quebecois don't speak English (as you say). So why is it that the French client created for the EU doesn't work for NA?
I'd get a kick out of a Greek client, too. I'm half-Greek and never learned the language. But I don't think even the EU gets one.
Harvoc Jul 22nd 2011 4:07PM
@ Noselacri
Wait so only the native countries should have people speaking that language? Well there's going to be a whole lot more deportations around the world then...
StClair Jul 22nd 2011 4:08PM
There are times when Quebec manages to out-France the FRENCH.
Harvoc Jul 22nd 2011 4:09PM
@ StClair
Don't you mean out-French the French? Makes more sense and sounds better to me when I say it like that.
FireMaster Jul 22nd 2011 4:38PM
@Noselacri
And which american country speaks it's native language? Or do you think English is the native language of the USA? Spanish the native language of a great part of the Latin America? Or even Portuguese.
These are all european languages, so get real.
Noselacri Jul 22nd 2011 4:40PM
Quebec isn't a country, it's a part of one. That would be like Illinois becoming a mostly German-speaking state.
It boggles the mind!
ctishman Jul 22nd 2011 4:57PM
To be fair, the likelihood of pure-Francophone Québécois playing WoW (as opposed to, say, driving tractors or burning government buildings) is extremely low.