What happens if you break the WoW Annual Pass 12-month commitment?

The WoW Annual Pass is probably one of my favorite things ever to come from Blizzard. I'm going to be playing World of Warcraft for the next 12 months anyway, right? Now I've got a free mount, guaranteed access to the Mists of Pandaria beta, and a free copy of Diablo 3 waiting for me on release day. It doesn't get much better for a die-hard Blizzard fan like myself. This deal is so awesome that I wouldn't be surprised if more games were added to the bundle at some point in the future.
Many players have sent in questions to me about the legality of the commitment and how binding the 12-month commitment really is. What happens when you cancel your subscription to the WoW Annual Pass before your 12 months are paid for? What happens to your Tyrael's Charger, free copy of Diablo 3, and beta access? Where do these perks go if you fail to meet your commitment?
Here's one email from a reader who wants to know the skinny on the nature of the WoW Annual Pass:
Hey Mat!The answer is actually deviously simple, and the truth to how the WoW Annual Pass works lies in licensing and a commitment that isn't really a commitment. The truth is that you really aren't committing to anything, per se, with regards to the items you get to use or game licenses that you are granted. Nothing really actionable, anyway, unless after your commitment Blizzard doesn't give you what they promised. Your are still signing that contract, however, so if you're going to sign up for the Annual Pass, be ready to pay for it.
Quick question about the 1-year pass deal that's currently active: In theory, we shouldn't be able to break the commitment. In theory only, because, in practice, it's as easy as canceling a credit card.
In other words, the deal doesn't seem that binding. I haven't read the whole contract (booh me), but as far as I can gather, the only downside to stopping the payments is that Diablo III is no longer available.
Have I got this right?
Thanks!
Queldan
from EU-Eitrigg
What's really binding, per se
Here's how it works: I am making a promise to Blizzard that I will pay my WoW subscription for 12 months. I can pay that 12 months all up front with a 12-month subscription or pay monthly at the regular monthly rate. For my commitment, Blizzard will allow me the use of a license to Diablo 3 and allow me the use of a license of Tyrael's Charger. The player never owns a copy of anything, much like how we never own copies of our software now. This is the beauty of licenses. Blizzard sets the terms of which we use its products and services because we are only granted a license to do so.
Let's look at the relevant language from the WoW Annual Pass Terms of Service. Here's the paragraph on what happens if your payment lapses or you fail to make a payment during your 12-month commitment:
If your World of Warcraft subscription lapses during the Twelve Month Commitment, or if you fail to make any required payments or timely payments, Blizzard may, in its sole discretion, terminate your participation in this offer, including, without limitation, a termination of your license to play Diablo III. 25 year game time cards issued to employees of Blizzard Entertainment may not be used to meet the Twelve Month Commitment required by this offer.What this paragraph of the Terms of Use is saying is that Blizzard has sole discretion over whether or not you stay in the program. Technically, it might not even care. Most likely it will. The only thing that can happen if you don't fulfill the commitment is that the account that lapsed the payment will have its licenses to the Tyrael's Charger and Diablo 3 removed. Miss a payment, and your license to use the mount and the game can be revoked. It is as simple as that. Of course, Blizzard can use whatever means and seek whatever remedies that it is owed, like the rest of your subscription, if your country provides for it.
Here's the language from the EU Terms of Use that state what you are entitled to if you fulfill your 12-month commitment:
Provided that you fulfill the requirements stated herein, Blizzard Entertainment will: (i) Upon the release of World of Warcraft Patch 4.3.0 to the public EU World of Warcraft servers, add a Tyrael's Charger mount to your Account; (ii) upon the EU retail launch of Diablo III, add a standard edition Diablo III retail license to your Account, where you may download a standard edition version of Diablo III that corresponds with your country settings; and (iii) flag the Account so that you will automatically receive an invite to the beta test for the next World of Warcraft expansion product.When you are engaged in the 12-month commitment, Blizzard grants you a license to play Diablo 3 and a license to use Tyrael's Charger. That is Blizzard's end of the bargain -- the use of a license in a limited capacity. There is no ownership being transferred, no goods changing hands. Once your 12 months are up, you get to continue using those licenses. It is as simple as that.
So really there is less to the WoW Annual Pass than you think. You aren't signing a contract that will get Blizzard to knock down your door if you don't pay your WoW subscription that month. In fact, there really isn't anything terribly binding here at all. Everything you are committing to results in Blizzard granting you a license to use a product or service and nothing more. That promise is binding in the sense that Blizzard has sole rights over the Diablo 3 and Tyrael's Charger licenses and can revoke them at any time if you don't pay, so it is in your interest as a paying customer who wants to keep using those licenses to pay up.
Update: I wanted to include a quick update, just for the sake of clarification. The article was intended to answer the question of what happens to the stuff that you get if, for one reason or another, you cannot continue or do not continue the monthly obligation. If you sign up and commit to a year, obviously you're on the hook for a year, and varying countries will have their various rules which say one way or another. The bottom line is that while Blizzard has remedies available to it if you don't fulfill your commitment, the licenses and other goodies attached to your account are not something that has to be "returned" because you've never really owned them in the first place.

My fellow lawyers reading this article have been gnashing and scratching at their computer screens, waiting for me to talk about partial performance. Partial performance is when a party breaches a contract by only performing part of the stated obligations, but there is the potential for the breaching party to still collect on the part of the contract performed. For instance, if someone contracts with me to build him five houses and I only build three, I am still entitled to the costs of the three houses and payment for what I performed. Does this apply to the WoW Annual Pass, if I pay for a majority of the commitment but fail to make some payments? What am I allowed to keep? How much of the commitment do I have to perform in order to "pay for" Diablo 3?
The concept of partial performance does not apply to the WoW Annual Pass. Everything that is being offered for the 12-month commitment is extra to the base subscription cost of World of Warcraft. You are not putting in any extra money. The commitment to play for 12 months does not cost more because Diablo 3 comes with the package. Your commitment to pay also has no value, considering you can cancel that at any point as well. There is nothing here binding Blizzard from having to give you anything if you only perform your commitment partially. That's the beauty of the situation, isn't it? The costs are the same for you, and the only way that your licenses stay attached to your account are if you fulfill your commitment to Blizzard.
I hope this article helped clear up some of the mysteries of the WoW Annual Pass. Just think of it as a promise that you're making to Blizzard, and in return of the completion of the promise, you get these free licenses added to your account. You have no other costs to furnish -- just keep going on as you are going on. Your consideration in this case isn't really that expensive.
The future of the Annual Pass?
Personally, I'm a huge fan of these value-added services Blizzard is adding to commitments to yearly WoW time. It is the simplest and cheapest way to retain subscribers while providing the die-hard community with the freedom to not make a choice.
One day, I expect to see the WoW Annual Pass morph into the Battle.net Annual Pass, where a monthly fee gets you access to everything Blizzard has. Hopefully with the release of the Blizzard Battle.net Arcade, we will see some cool new tie-ins. Perhaps free heroes in Blizzard DOTA? Cool subscriber skins for StarCraft II units? More WoW pets and mounts? The sky is the limit, and it might not cost you extra at all.
Remember, if you've got a question for The Lawbringer, shoot me at email at mat@wowinsider.com or ask me on Twitter (@gomatgo).
See you guys next week.
Filed under: Analysis / Opinion, The Lawbringer






Reader Comments (Page 1 of 4)
greenthumbs Nov 11th 2011 2:12PM
Well thank goodness you cleared that up. I was afraid that some Goblins were going to pay a visit to my place and break my knee caps.
Shoikler Nov 11th 2011 3:13PM
They might anyway, but not because of this. Goblins just like breakin' kneecaps. [It helps that knees are among the few parts they can reach.]
Donhorn Nov 11th 2011 3:42PM
If you don't pay... you'll pay. >:D
Silversol Nov 11th 2011 4:59PM
You'll wake up with Ol' Blanchy's head in your bed next to you.
Jordan Nov 11th 2011 5:37PM
I would feel obliged by my Gobby toon to state the following:
"Listen Friend, in no way would a Goblin entourage, like mine, in anyway pay yourself a visit for violating any contracts, like yours, by the means of threatening physical damage, like with my hammer here, on your knee caps. However I would like to point out that Nature, Fire, and Frost are not considered 'physical' damage, per-say, Friend *Grin*"
don't mess with the Goblin Shaman Mafia.
Maribel Nov 11th 2011 5:43PM
And considering the state of Ol' Blanchy last time we saw him, that's a pretty dire threat.
Rob M Nov 14th 2011 3:23PM
Speaking of busting kneecaps...
(slightly off topic, but totally worth listening to)
http://youtu.be/FlDGFrP4NgI
Jestin Nov 11th 2011 2:14PM
"25 year game time cards issued to employees of Blizzard Entertainment may not be used to meet the Twelve Month Commitment required by this offer."
Whaaaaat? Am I the only person who noticed this?
Brett Porter Nov 11th 2011 2:23PM
Blizzard employees receive a set number of 25 year game time cards they can give to friends and family. Since that game time is already free, it doesn't qualify to receive the Annual Pass bonuses; they aren't getting a commitment of money they can show investors and shareholders, thus no freebies for you.
MacAndy Nov 11th 2011 2:26PM
Nope. That grabbed my attention too.
I wonder if Blizzard is looking to hire anyone with my (lack of) qualifications?
Snowfeather Nov 11th 2011 2:26PM
I stopped reading after that and started plotting how I can work for Blizz.
andres.dc39 Nov 11th 2011 2:40PM
No, you're not. Seems like a set deal: you work at a great company, you play your favorite games for free
Eyhk Nov 11th 2011 3:18PM
I've said this before, but just the fact that you work for one of the busiest game developers will almost guarantee that you will have much less game play time than you do now. There was a recent post that highlighted a day as a QA employee and 16 hour days seem pretty normal. I'm pretty sure the 25 year game cards will be used by family and friends, not by yourself.
The best action plan is to get real buddy ol pal ol friend with somebody applying for a Blizzard job and swipe one of their cards. Achievement: Friend in High Places!
Amaxe Nov 11th 2011 4:00PM
Yeah I noticed that too.
My thinking is, people who work for Blizz and need to have access to the live game are given a 25 year card which is effectively "unlimited" (does anyone think WoW will be around that long?) but probably limits some headaches of a "lifetime" account.
Nice to dream about getting one of those cards though...
JA Nov 11th 2011 4:10PM
If I work for Bliz, I wouldn't be playing WoW for sure. That's like bringing work home with you...
No matter how good you think something is, it's very difficult to use it for work and for play. Example, I used to work at a concert arena (that gets triple A bookings), for the first few weeks I thought I had the greatest job in the world. Now, it'll be a cold day in hell before I voluntarily attend another concert in my lifetime.
Snuzzle Nov 11th 2011 4:19PM
I'd imagine, though, that working for the company makes playing the game a lot less fun. You know how, if you work at a burger joint for a living, no matter how much you love their food, it gets to a point where you never want to eat another burger from them as long as you live?
The Dewd Nov 11th 2011 4:40PM
I know a guy who wound up interviewing with Blizzard and got hired.
Sure, he doesn't play as much as he used to but he still plays. He's just busier because he's got more work to do - as far as I can tell. From what I heard from him, a while ago - probably when Wrath was still in its internal alpha - they were told, across the company, that they should spend time playing around in the alpha looking for bugs and giving feedback. Sure, he gets to play the games for free but he's also working, in a sense, at the same time.
If _working_ for Blizzard means that playing WoW now feels like a job for you, you certainly wouldn't want to actually work there.
Ez Nov 11th 2011 5:39PM
I think i gotta go make a Blizz Employee friend!
Suzaku Nov 11th 2011 11:40PM
@Amaxe: "(does anyone think WoW will be around that long?)"
Yeah, it might be.
Everquest has been up and running for about 12 years, and it's never come anywhere near the popularity of WoW. Plus, it's run by SOE, a company which honestly doesn't seem to care that much about their IPs.
World of Warcraft at its peak was more than twelve times more popular than Everquest at its peak, and is operated by a company that still supports 10-year-old RTS games with infrequent patches.
Task Nov 11th 2011 2:14PM
@Mat McCurley
I actually had this happen very recently when my credit card failed to go through due to insufficient funds.
When I logged on, it had to contact Customer Support in order to reactivate my bonus incentives. So I called them, told them my situation and it was resolved immediately. When I asked about the message to contact them about it, this is what he said, (I'll call him Kilo):
(As an aside, this is a summary)
"Well looking at your account, it won't affect your D3 and mount gift since you added more game time. The message you received was referring to if you left it not renewed after 7 days. [I recall him saying near 7 to 10 days or more]. Seeing as you renewed it within the week of the decline, your pass with the bonuses will remain intact."
From what I was told from Kilo, as long as you renew your game time via credit card or game code within a set time frame, you won't lose the free stuff.
Hope this will help others and thank you for posting this too Mat. :)
Sincerely,
Task