How much is a brand name license worth? Part 2

Reader Comments (Page 1 of 1)

12-31-2011 @ 12:01PM

Glyphstone said...

Pretty sure you're reading it in the exact opposite way it's intended. TOR is focusing the brand, not diluting it, but the years and years of crappy SW games on a dozen different platforms is the problem TOR has to overcome with a 'killed name'.

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