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Posts with tag No-Blizzcon

Bashiok on BlizzCon: "It makes sense to focus our efforts"

In case you hadn't already heard, there won't be a BlizzCon 2012. While I personally have never gone, many of the staffers here have and are sad pandas that they won't get to this year, as I gather are a lot of you as well. Our friend Bashiok answered a forum thread on the news with the reasoning behind it.

Bashiok - No Blizzcon
Yeah it's a bit disappointing because we all really do enjoy being able to 'open the doors' so to speak. But, it is an enormous effort by all employees, including our game designers and artists, not to mention customer support and quality assurance, PR, our business departments, and *hot breath on fingernails & shirt rub* Community & eSports to make a BlizzCon happen. In a year when we're working to release multiple titles (knock on wood) it makes sense to focus our efforts. Also with multiple game releases we just wonder if we'd be at a point with any of them where we'd have anything really big or new or cool to talk about.

We didn't have a BlizzCon in 2006 either, and at that time we were really strong on the idea that BlizzCon isn't really supposed to be and doesn't have to be an annual event. Of course then we have it for five straight years in a row... which obviously built some expectation.

Personally I always enjoy seeing the excitement, the rushing crowds, hearing the clicking of mice on the demo stations, and waiting in agony as the seconds countdown to an announcement and then the waves of emotion from the crowd that follow it. But thinking about our year and what we're trying to get done already without a BlizzCon, and having to think pretty hard about what we'd have to announce or demo, it just makes sense to me not to have one.

Here's to the Battle.net World Championship, it's going to be awesome, and to a bigger and better BlizzCon in 2013.


So there you have it. With multiple titles aimed for release this year, not only would it be a lot of work to also run a convention, but then the convention wouldn't have much to show, since all the titles would have been released beforehand. While this is sad news, it does definitely make me think we're going to be running around Pandaria (and freeing Sanctuary, and dealing with the Zerg) well before the middle of this year.

The news is out -- we'll be playing Mists of Pandaria! Find out what's in store with an all-new talent system, peek over our shoulder at our Pandaren hands-on, and get ready to battle your companion pets against others. It's all here right at WoW Insider!

Filed under: BlizzCon, Worldwide Invitational

The Queue: Sad Mat is sad

Welcome back to The Queue, the daily Q&A column in which the WoW Insider team answers your questions about the World of Warcraft. Mathew McCurley (@gomatgo) will be your host for today.

We've all heard the news that there will be no BlizzCon 2012, which has left me sad. No, friends, I am not sad because I will not be in the crowd for the next big announcement this year. No, I am not sad that I won't get to bask in the Californian autumn sun. I am sad because I will not get to see you, my best friends, until 2013.

Everyone just asked:

Will there be no BlizzCon in 2012?

That is correct. Blizzard has just announced that due to the amount of work left to be done in the triple game lineup for 2012-13, it will not be hosting BlizzCon this year and instead holding the Battle.net Championship rounds in Asia near the end of the year.

Why is Blizzard canceling BlizzCon this year? I've got a few of my own reasons, and I'm sure the community is ready and willing to speculate on what exactly is going on over at Blizzard in the wake of this decision. BlizzCon could be a very nasty red mark on the spreadsheet for costs this year while three products make their way through crunches. The resources could be tied up in other places. There are a million reasons, but the one that definitely isn't the case is attendance, as BlizzCon 2012 was bigger than ever and filled to the brim. There's definitely more to this story, and I hope we'll hear more about it soon.

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Filed under: The Queue

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