I'm attending the Austin Game Developers Conference this week, and today's big event is a keynote by Mike Morhaime, president and co-founder of Blizzard Entertainment. Titled
How to Rule the World (of Warcraft): Ten Lessons, I doubt it covers guild management, PvP tactics, or farming for gold -- but I'm certainly interested in Morhaime's thoughts on the operation and administration of the Warcraft universe. Keep reading for a play-by-play of the keynote!
9:25 AM CST: The ballroom is filling up, and everyone is waiting for the show to get started.
9:36 AM CST: The ballroom is working its way towards full, all of us waiting on the man of the hour to show.
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Filed under: Blizzard