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Posts with tag beijing

Warcraft restaurant opens in Beijing


World of Warcraft continues to find ways to trickle beyond our virtual lives and into our day to day real lives. In Beijing, a new restaurant has opened up with a Warcraft theme, from the decor to the food. The entrance, which you can see above, is designed to look like the Dark Portal (The Burning Crusade's intro screen) and the interior walls are lined with artwork from the game and shots of characters in epic gear. TV screens throughout the restaurant play footage of the game, too.

The food itself is even based on the game, and while CCTV.com reports that the menu is named after denizens of WoW, I wonder if they borrowed anything from the in-game recipes. The food shown in CCTV's video definitely looks Chinese in style, so I doubt you'll find anything there you would see in our very American Well Fed Buff, but that's probably a good thing. Personally, I'd love to see a menu. I'm also curious if this restaurant was given the go ahead from Blizzard or the9, or if they even need it.

[via CCTV, thanks brucewain!]

Filed under: News items, The Burning Crusade

Chinese electronics company sues Blizzard over fonts

An electronics company in Beijing has sued Blizzard, claiming that they allegedly used five copyrighted fonts in World of Warcraft. Founder Electronics wants 100 million yuan for the alleged infringement, which is apparently the largest amount ever asked for by a Chinese company in a copyright case (Founder claims the loss cost them 1 billion yuan). The case is sitting in front of the Beijing High People's Court, and the9, which is the Chinese company that runs WoW there, is considering their options.

I'm assuming that means the9's Chinese version of WoW, which would mean the fonts themselves are for Chinese characters, so there's probably no fonts that English-speaking users would recognize ingame. However, Founder is apparently known for creating some of the most popular fonts in China, so the odds that someone at the9 used one of them (or at the very least one that looked like one of them) are probably pretty good (the picture on this post is from a Founder event, not a Blizzard event, so the obvious use of the Founder font there doesn't count). Of course it's up to the High Court to decide whether the infringement actually took place or not-- no word on how long the judgment will take.

Filed under: Odds and ends, Blizzard, News items, Add-Ons

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