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Posts with tag blizzard-entertainment

Blizzard Entertainment introduces Blizzard Kidzz!

Blizzard Entertainment has just announced a new line of educational games for children of all ages, involving plenty of favorites from the Blizzard universe of games. For Warcraft fans, keep an eye out for The Westfall Trail, in which kids ages 6 and up can lead a band of settlers from Lordaeron to Westfall while learning about the history of Azeroth -- as long as you avoid catching dysentery, of course.

And if it's typing skills you're looking for, Zergling Teaches Typing should be right up your alley. There's even a playable demo of the game available on the official site. Yep, with Blizzard Kidzz, your child can play all the games their heart desires -- and learn while doing it, too!

Filed under: Blizzard, Humor

Blizzard laying off 600 staff globally [Updated]

Blizzard will be reducing its global workforce by 600 people. About 540 (90%) of them will come from departments not related to game development. Blizzard makes note that the World of Warcraft development team will not be impacted by these layoffs.

Mike Morhaime, CEO and cofounder of Blizzard, has the following to say:

Mike Morhaime
Constant evaluation of teams and processes is necessary for the long-term health of any business. Over the last several years, we've grown our organization tremendously and made large investments in our infrastructure in order to better serve our global community. However, as Blizzard and the industry have evolved we've also had to make some difficult decisions in order to address the changing needs of our company.

Knowing that, it still does not make letting go of some of our team members any easier. We're grateful to have had the opportunity to work with the people impacted by today's announcement, we're proud of the contributions they made here at Blizzard, and we wish them well as they move forward.


It's certainly bad news for those impacted, and we here at WoW Insider hope that everyone is able to land on their feet.

According to the press release, current publishing schedules for their various games will not be affected.

Update 1:00 p.m. EST: Another statement from Mike Morhaime, after the break.

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Filed under: News items

Should there be a hide option for RealID?

No matter how much we may love playing with our guilds and friends, sometimes we just want to take some time off and play in single-player mode. However, with the pervasiveness of the RealID system, is it truly feasible to go off the grid to do this? Syl over at Raging Monkeys attempts to tackle this very problem, arguing enthusiastically that we should be allowed this option, that it would not only be convenient but also would benefit those relationships we have built both in-game and out.

Personally, I'm a bit torn on the issue. On the one hand, I can identify with this situation, as I have been there many times before. My own friends would always want to level alts together, but our goals for those characters never quite lined up. I'd find myself creating secret alts on another faction, sometimes on another server -- not only to experience more of the story and lore than I had before, but to just be alone. Of course, this was all before the RealID system was implemented, because after its debut, I was not able to start a new draenei paladin or blood elf rogue without being flooded with questions and, admittedly, a little guilt.

On the other hand, there is a very simple solution to all of this: Put your foot down. If someone asks why you're on Area 52 rolling a worgen warlock (or why you're even rolling a warlock in the first place, yuck), I think we all can agree that the best solution would be to honestly and delicately state that you need some time off, away from all of your in-game obligations -- including those inquiring minds. But is confronting your pursuers really that easy? For some, this type of thing comes naturally, and I for one am extremely envious of these people. For others, confrontation of this sort is not something we want to deal with, and the option to hide from RealID becomes a safe, albeit passive-aggressive, option.

What do you think? Is this a feature that Blizzard should be working on, or should these players find other means of enjoying the game in solitary peace?

Filed under: Analysis / Opinion, Blizzard

Blizzard announces 2011 Global Writing Contest winners

Did you try your hand at the penning some Blizzard prose this year? Blizzard just released the list of winners from this year's Global Writing Contest, including one grand prize winner, seven finalists and a host of honorable mentions. The grand prize winner this year is The Exit by Danny McAleese, who will receive a trip to Blizzard's headquarters to meet and eat with Blizzard's writing staff, as well as a ton of signed novels and a Doomhammer by Epic Weapons. The seven finalists will also receive a collection of signed novels to call their own.

The winning entry, as well as excerpts from all seven finalists, will be posted on the Blizzard website soon. Congratulations to all the winners and recipients of honorable mentions! Check after the break for the grand prize winner and finalists, and for a full list of winners, check out the official announcement on Blizzard's website.

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Filed under: News items, Contests

A day in the life of Bashiok

Have you ever wanted to email Ghostcrawler? Maybe send him a message ranting about the state of enhancement shaman AoE, or send him one of those awesomely tacky ecards to thank him for giving rogues their 8 billionth legendary? What if he actually responded to your emails? If your name is Micah Whipple, codename Bashiok, this dream is a reality.

Blizzard's A Day in the Life series just published A Day in the Life of Bashiok, one of Blizzard's community managers. CMs can have the dubious distinction of being the third most oft-cursed names by World of Warcraft players, next to Ghostcrawler and possibly Mike Morhaime. They're the players' links to the world-spanning organization that is Blizzard Entertainment and thus the easy target of a lot of hunter angst.

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Filed under: Blizzard, Interviews

5 reasons you should love Cataclysm

Oh, Cataclysm. You've gotten such a bad rap. Despite popular opinion, what we got from the Cataclysm expansion was nothing short of a miracle -- one that was desperately needed after the prior two expansions' worth of content. But it's undeniably difficult to look at the current expansion with anything other than an overly critical eye, considering the fact that we're playing through all that content right now.

In hindsight, it's likely the current expansion will grow on us, and some time in the distant future we'll be looking back on it with rose-colored glasses just like we do the others before it. Don't get me wrong -- while classic, The Burning Crusade, and Wrath all had absolutely fantastic reasons to love them, things didn't seem so rosy and wonderful when we were all playing through that content, and there was just as much grumbling in each of those expansions as there is about Cataclysm now. But hey -- there's still plenty of reasons to love Cataclysm.

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Filed under: Analysis / Opinion

World of Warcraft profits on the rise in China

Sister site Massively reported earlier today that World of Warcraft isn't just doing fine in China, it's doing extremely well. According to Gamasutra, the Chinese WoW operator NetEase just posted its Q3 revenue for the year, and the profits are doing nothing but rising. This is a little surprising given the information from the Activision Blizzard investor call earlier this month, which reported a loss of subscribers, mainly in the east.

Regardless, NetEase posted revenues of 2.0 billion Chinese yuan, up 39.8% -- a substantial number. In China, it seems that World of Warcraft is still a force to be reckoned with, dropping subscriber numbers or not.

Filed under: Blizzard, News items

Blizzard announces 2011 holiday card contest

Blizzard is once again flinging open its doors and welcoming holiday card designs in its annual Holiday Card Contest. All you have to do to enter is design a holiday card with a Warcraft, StarCraft, or Diablo theme using the template provided on the official contest page. The cards will be judged for originality, design, humor, and holiday cheer.

As always, the prizes are sweet, including the Marauder StarCraft II Gaming Keyboard, the Banshee StarCraft II Gaming Headset, the Spectre StarCraft II Gaming Mouse, and the StarCraft II Zerg Edition Messenger Bag. And for all those artists out there, the first place winner will also receive a Wacom Bamboo Create Pen Tablet, perfect for scribbling up all kinds of artistic creations.

Check out the contest page for the template, full rules and prize list, and take a look at last year's winners while you're there. If you're planning on entering, better get started -- entries must be received by Dec. 13, 2011.

Filed under: Blizzard, Contests

5 reasons you should love Wrath of the Lich King

The Burning Crusade was just the first expansion in WoW's history, and though it brought many things to love, as always, there were tweaks to be made. So how do you follow up a well-put-together expansion featuring a host of memorable villains from Warcraft III? Oh, that's easy enough. To top Illidan's appearance, you bring in the villain he couldn't defeat -- you bring in the Lich King.

Ever since the final scene of The Frozen Throne, Warcraft fans wondered just what happened to Arthas after he placed the Lich King's helm on his head and took an icy seat. In Wrath of the Lich King, they were about to find out. Featuring an all-new continent with new zones to play through, Wrath also introduced the first new hero class to the game, the death knight. In the wake of The Burning Crusade, Wrath had a lot to live up to. It did that and more, paving the way for more accessibility to raids, more endgame content and new lore, to boot. Many of the players in Cataclysm today got their start in Wrath of the Lich King, and there's plenty of things to love about it -- far too many points to list. But we'll give you five of them!

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Filed under: Analysis / Opinion

5 reasons you should love The Burning Crusade

The Burning Crusade marked WoW's first foray into expansions, and it took a while to arrive -- a little over two years, actually, but Blizzard made sure the expansion was well worth waiting for. Offering two new races, more talent choices, and an entirely new world to explore, The Burning Crusade gave players plenty of reasons to eagerly anticipate its release.

But it wasn't just the world that was different. The Burning Crusade took the game we'd been playing for a little over two years and tweaked it with small improvements that affect the way we play the game even today. It pioneered the definition of what an expansion was, in the WoW universe, and paved the way for the expansions to follow. The Burning Crusade still ranks high on many players' favorite expansion lists, including my own. Finding five reasons to love it? That's a complete walk in the park. Picking just five to show you ... that's a little harder!

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Filed under: Analysis / Opinion

5 reasons you should love classic World of Warcraft

I have a lot of love for World of Warcraft in each of its iterations. When I wrote 5 reasons you should love Mists of Pandaria, it really made me start to look back at the history of the game -- not necessarily the lore and story that I usually write about, but the various expansions from classic all the way to the upcoming Mists. Though the expansions themselves were vastly different in terms of story and progression, there are still things to love about every single one -- yes, including Cataclysm.

Maybe it's just human nature to be cynical. Maybe it's just human nature to be caught in the dissatisfaction of now. But I can't help but think that perhaps we've lost sight of the reasons we love this game. It's not just internet dragons, after all. There's plenty out there to look at and remember fondly and keep in mind as we move on into the future. So read these, think back and remember -- once upon a time, we were all in love with this game. I don't think that the game has altered from its basic tenets in so dramatic a fashion as to warrant outright hatred or derision.

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Filed under: Analysis / Opinion

Chris Metzen discusses the role of the writer at GDC Online

So how does a writer fit into World of Warcraft? If you ask Chris Metzen, they are the cheerleaders, torchbearers and keepers of the flame, responsible for the keeping the heart in the game. In a presentation at GDC Online in Austin, Texas, Metzen talked a bit about the balance between writing and gameplay and the job of a writer at Blizzard.

Though lore has taken more of a front seat in Cataclysm, it's ultimately the gameplay that comes first with Blizzard, even before the story. According to Metzen, if you don't make it fun in the first 3 minutes of gameplay, you've failed. If the gameplay is a turn-off, it doesn't matter how wonderful the story is -- people still aren't going to want to play it. The presentation is an interesting look at some of the less-highlighted aspects of game development, and Gamasutra has coverage of the whole presentation. For those interested in what the job of a writer looks like at Blizzard Entertainment or wondering what goes on when creating a story as massive as Warcraft, it's a really interesting read.

But that's not all from GDC Online -- Blizzard writers also got together to discuss great gaming moments and the challenges of game design. The coverage of the event discusses more about the writing process, fan feedback, and creating memorable stories. Check out the full story over on Gamasutra as well.

Filed under: News items, Cataclysm

BlizzCon 2011 schedule app available for Android, iPhone

Blizzard Entertainment has released a new app for iPhone and Android users, a scheduling assistant for BlizzCon 2011. Included with the app is a map of the convention hall and the full schedule of events, as well as feature to personalize your own schedule while at BlizzCon, with an event alert so you don't miss any important panels.

Along with the usual run of tournament play for both World of Warcraft and StarCraft, this year's BlizzCon includes a host of panels for Diablo 3, StarCraft 2, and World of Warcraft. Everything from class talent systems to lore and publishing will be covered. Download the free app now on your iPhone or Android device!

Turn to WoW Insider for all your BlizzCon 2011 news and information. Get ready to kick off the weekend with the WoW Insider Reader Meetup cohosted by Wowhead, and look for our liveblogs of the convention panels, interviews with WoW celebrities -- and of course, lots of pictures of people in costumes. It's all here at WoW Insider!

Filed under: BlizzCon

Take a photo tour of Blizzard headquarters

Have you ever dreamed about what it's like to work for Blizzard Entertainment? Or at the very least, what it's like to visit the Blizzard headquarters in Irvine? Well, the folks at Gamesradar were invited for a tour, and luckily enough for us, they brought a camera along so we could tour right along with them.

If you've never seen the Blizzard campus before (i.e., if you missed Joystiq's 2009 tour of the Blizzard HQ), you're in for a treat. The place is definitely different from your run-of-the-mill office. At least, it's different from mine -- we don't exactly have a life-size statue of Thrall outside. And if Frostmourne is located somewhere in my office building, it must be in some supply closet I haven't looked through yet.

Filed under: Blizzard, News items

Good at raiding? Come work for Blizzard

Have you finished murdering Nefarian on heroic mode? Have Cho'gall and even Sinestra fallen before the might of your raid group? Or are you just looking for a unique and entertaining job? Community Manager Bashiok posted on the official forums that Blizzard is looking for more employees for its QA department. But hold your horses -- Blizzard's specifically looking for people with high-end raiding experience to join its team in order to test future content and provide feedback on heroic raids and class balance.

Currently, only full-time positions are available, and employees will be required to live in Irvine, California, home of the Blizzard headquarters. As Bashiok points out, the Blizzard campus offers amenities like a library, volleyball and basketball courts, a gym, multiple arcades and a movie theatre -- something you're not going to find with an everyday desk job.

Check after the break for the full post from Bashiok -- and check Blizzard's jobs directory to see just what it takes to put in an application.

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Filed under: Blizzard, News items

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