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Posts with tag day-one

WotLK breaks internal records at EB Games


One of our secret correspondents inside an EB Games store forwarded us this picture of an internal email sent out to the videogame retail company, saying that not only was the week of WotLK's launch the biggest sales week of the year, but it was the biggest week ever outside of last year's Christmas sales, and the biggest launch the chain has ever had. Additionally, at EB Games, Wrath was the highest presale ever, the highest single-format (which means PC/Mac only) week one sales (in just two days), and the highest day one sales of any game ever, multiformat or otherwise.

Pretty incredible. EB Games isn't a small company by any means, and while we knew Wrath was big, it looks like Blizzard's second WoW expansion smashed pretty much every sequel it could in the chain, even toppling some of the console gaming records. Anyone that claimed World of Warcraft had peaked with Burning Crusade should be looking pretty foolish at this point.

We'll have to see where Blizzard goes from here -- there's no doubt that one reason Wrath was so popular out of the gate was that it returned to the "core" of Warcraft III: the story of Arthas and the Scourge. Can Blizzard replicate that with another expansion, no matter what the setting?

Filed under: Analysis / Opinion, Odds and ends, Blizzard, Death Knight, Wrath of the Lich King

BlizzCon 2008: The first day of mayhem


The crowds have been let in to the main convention center floor, and it is an absolute mad house of Blizzard fun here. BlizzCon 2008 has started in earnest, with a full day of panels and gaming ahead. Knowing Blizzard, it should be truly epic.

If you weren't able to join us here at the Anaheim Convention Center, have no fear. As the day progresses, we'll share many of the sights of BlizzCon 2008, straight from the front lines. So if you're hungry for more of what's going on here, be sure to check back, as we'll be updating the gallery throughout the day!


Filed under: Events, WoW Insider Business, WoW Social Conventions, Blizzard, Features, BlizzCon

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