However, there are plenty of guilds out there that were established later in the expansion, guilds with fewer members. And those members may be awfully tired of running the same heroics over and over by this point. At the beginning of the expansion, running those instances was all well and good -- they were new, interesting, and perhaps most importantly, they contained gear upgrades for just about anyone. However, we're at the end of the expansion. Most people have seen the heroics far too many times to count, not everyone is raiding, and there's a lot less activity from players in general. It's typical for that end-of-expansion lull to occur.
But when you're trying to get a guild to level 25, it's awfully hard to do when there's a daily XP limit in place. Is it perhaps time to remove the daily cap and let guilds level as they will?