If you're a regular reader of this column, you know that my biggest pet peeve with WoW is how little support guilds have received from Blizzard over the years. As I've said before, guilds are the backbone of any MMO. They facilitate all the group content that developers spend millions to produce -- the content that keeps people interested in the game and separates an MMO from your average single-player experience.
Without officers who sacrifice time and energy to organize and lead their guilds, no MMO can succeed. I am, of course, biased, but I believe that officers deserve more support than they typically get from MMO developers, especially in WoW. Finally, Blizzard has unveiled plans to deliver not just an improved guild interface, but an entire leveling and achievement system for guilds, complete with talents.
In Cataclysm, the face of Azeroth is not the only thing that will be reshaped. Guilds will be completely different entities compared to what they are now, with much greater depth and interactivity. To fully understand how monumental these changes are for officers everywhere, let's first look at the history of WoW's guild improvements.
Filed under: Officers' Quarters (Guild Leadership)