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The expansion life cycle


Burning Crusade launched in January 2007, and from that point until November 2008, level 70 was the endgame of World of Warcraft. For roughly 23 months (with staggered content releases, with the Black Temple launching later, then Zul'Aman and then Sunwell/Magister's) we all leveled to 70, ran heroic instances and Karazhan to gear up, and then some of us began making our way through Gruul's Lair, Magtheridon's Lair, Serpentshrine Cavern and Tempest Keep before moving on to Mount Hyjal and the Black Temple.

Zul'Aman came out to offer scaled challenges (the prototype of the hard mode) with a timed run to get the Amani War Bear, and of course no one can forget the final big content patch, Fury of the Sunwell, which gave some content for just about any level of gameplay from casual daily quest grinding to hardcore raiding. Gameplay was still very stratified in Burning Crusade -- there were a handful of guilds progressing through the endgame content (which was still tiered into a couple of 10-man raids, with the majority being 25-man) but most people did dailies, ran some BGs or played Arenas (which debuted with Burning Crusade as well).

With Cataclysm previews coming out and Wrath in its last major content phase (Icecrown Citadel and the upcoming Chamber of Aspects raid being pretty much the end of Wrath's end game) we can start to look back at how the last expansion unfolded and the life cycle of an expansion in World of Warcraft.

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Filed under: Analysis / Opinion, The Burning Crusade, Wrath of the Lich King, Cataclysm

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