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Announcement: WoW Insider is now HKO Insider


We've got an exciting new direction to announce here today on WoW Insider. Because patch 2.4 has just released, and information about Wrath of the Lich King, the next expansion, is pretty much nonexistent (we haven't even been told a release date by Blizzard yet), AOL, the company that owns the Weblogs, Inc. network of blogs, of which WoW Insider is a part, has determined that instead of covering World of Warcraft every day, we will now be covering a new, surely more exciting and surely soon to be more popular massively multiplayer online game.

Yes, starting today, WoW Insider is becoming HKO Insider, and instead of WoW, we will be covering the very popular MMO Hello Kitty Online. With no changes at all coming to Azeroth anytime soon, it's time to say goodbye to the Barrens and Stormwind, and "hello" to Hello Kitty, Sanriotown, and the entrancing world of the Flower Kingdom. Playing with Illidan and Kael'thas was fun for a while, but now HKO Insider will bring our daily insight and coverage to the world of Badtz-Maru and Keroppi. Want guides on how to make your garden grow, or the best way to PvP against the My Melody class? They'll be right here on HKO Insider.

All of your favorite WoW Insider features -- Know Your Lore, Moviewatch, Shifting Perspectives, and 15 Minutes of Fame, are all here (and you'll be able to see them posted later today). But instead of covering World of Warcraft, all of our writers, whether they like it or not, will be covering Hello Kitty Online from now on.

Please enjoy the new focus of the site, and thanks for reading as always. While Hello Kitty Online is still in closed beta, we're almost sure it'll come out before Wrath of the Lich King, and we've been asked to point our site towards the real MMO winner of the year in 2008.

Filed under: WoW Insider Business

Merry Christmas and happy holidays from WoW Insider!

It's Christmas Day, and so from all of us here at WoW Insider, we wish you and yours a happy holidays! Here's hoping that however you're celebrating (or have celebrated) the holidays, you had more fun than a Mechanical Yeti running around Gadgetzan (and hopefully your relatives didn't run away from you asking why?! why you torment them so).

It may be a slow day here on the site -- many of our writers and their families are also celebrating the holiday and taking some much deserved time off. So if you don't see too many articles this afternoon, don't worry too much -- head into Azeroth, go get your gifts underneath the trees in the capital cities, and we'll see you tomorrow with all the WoW news and commentary that you expect from us every day.

And as always, thanks for reading, visiting, and commenting here as much as you do. Letting us have the chance to keep putting this site together for you every day is one of the best gifts we could find under the tree this year. Right next to the Wii and the shiny new Bulwark of Azzinoth, of course.

Filed under: Events, WoW Insider Business

WoW Insider Weekly

It's Saturday again, and that means it's time for WoW Insider Weekly, our weekly look at all of our great weekly and bi-weekly features here at WoW Insider. Our columnists work hard all to create great weekly content, and every Saturday we put it all in one post and serve it up to you on a big silver platter*.

*Silver platter not included.

Azeroth Interrupted: How to tell it's time to take a WoW break
Because sometimes, you need to just say no.

Spiritual Guidance: Threat and you
If you priests don't want monsters running at you, you shouldn't insult their mothers!

Officers' Quarters: 2.3 -- an officer's perspective
What do you guild officers need to know about what's coming in the next big content patch?

All the World's a Stage: It's not just about sexy butts
I see David's point, but he forgot one thing: what if you're Sir Mix-a-lot?

/silly: Shadow of the colossal mistake
Our weekly cartoon shows a city raid gone wrong.

Build Shop: Shaman 15/5/41
Eliah's gone this week, so I showed off my Resto-with-a-side-of-DPS build.

Shifting Perspectives: Online Druid resources
If you're a Druid, get out your bookmarks window-- you'll want to keep these.

Reader WoWSpace of the Week: 2.3 WoWspaces!
Featuring WoW on a television. That's crazy talk!

Guildwatch: The most important thing

"Guild drama is a lot like falling in love..."

The Light and How to Swing It: PvP Healing Build
Chris tells you how to win both friends and fights in PvP.

BRK: Karazhan for Hunter-Dummies
A Hunter guide for Blizzard's most popular raid.

Know Your Lore: The Titans
They're old, they're Norse, and they created the world. Find out more about Azeroth's enigmatic god-beings.

The Care and Feeding of Warriors: Why we war
How much war could a warrior war if a warrior were wared for war?

Ask WoW Insider: Best way to find a new server?
Help this guy figure out where to reroll.

Phat Loot Phriday: Black Bow of the Betrayer
It's black, it's pointy, and it gets you mana. What's not to love?

Filed under: Analysis / Opinion, WoW Insider Business, Features

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